African Liberation Day

The History of African Liberation Day

African Liberation Day (ALD) was founded by the first Ghanaian president and freedom fighter Kwame Nkrumah in 1958 at a conference held in Accra, Ghana, and attended by Ghana, Morocco, Sudan, Ethiopia, Egypt, Liberia, Tunisia, and Libya who were independent state at the time. April 15 was then marked the Africa Freedom Day, signifying that there was a progressive liberation movement and determination of African people to free themselves from foreign exploitation and domination from that day on. In the years between 1958 and 1963, many African countries attained their independence; thus, 1960 was dubbed the year of Africa. May 25, 1963, became historic on the motherland with a convention summit involving 31 African heads of states as they founded the Organization of African Union (OAU). It was at this meeting that they proclaimed May 25, African Liberation Day. 


Setbacks for Pan-African Liberation

As the European colonisers experienced defeats and new states formed, the future looked bright for Africa. U.S imperialism experienced defeat from Africa, Asia, and Caribbean countries. However, they responded to this tide by assassinating revolutionary leaders. The world witnessed the assassination of Malcolm X and Dr Martin Luther King Jr., the overthrowing of Kwame Nkrumah, the U.S move to squash liberation movements in Asia, Syria, Jordan, Egypt, and the terrorist bombing of Libya. Pan-African movements experienced a huge setback during this period coupled with them in activities in ALD. There is also the emergence of micro-nationalism and neo-colonialism that promoted imperialist and capitalist strategy in Africa. 


The Rebirth of the Pan-African Movement

In the 1970s, youthful leaders led by the ideologies of Kwame Nkrumah lead movements to reclaim the African Identity. For instance, in 1970, the Pan-African Secretariat of Guyana called for the celebration of ALD in Diaspora that showed demonstrations held in Guyana, Georgetown, the U.S, and Europe. The revolution of the Pan-African Movements was on the brink of taking off- organising and educating people. Though the years that followed, the movement experienced challenges and opposition from powerful states, it was restored to its original place and purpose in 1976. Today, Africa Liberation day is an institution and a day celebrated by Africa and recognised worldwide. It is considered a day of political education and organisation, reminding us that we have not yet attained our freedom. To this day, Africa is encouraged to reaffirm its commitment to Pan-Africanism, complete liberation, and form a united Africa under scientific socialism. ALD has one goal, a unified socialist Africa, and it is growing in enlightening Africans on the need to liberate itself from neo- colonisers. More work needs to be done to make African Liberation Day celebrated and for it to become enshrined as a national day for independent states of Africa in the spirit of uniting Africa for the common good of its people. 


African Liberation day and African Unity

Kwame Nkrumah was a true believer of a united Africa and a champion of the Pan-African Movement, which is tasked with promoting solidarity among people of African descent. The establishment of OAU in 1963, which later changed to the African Union in 2002, was to engender unity among African states as visualised by the founding fathers. Africa has achieved several strides since the inception of OAU with economic, cultural, and social progress. However, this progress has sometimes been drawn back to unnecessary delays and shortcomings. Political intrigues, personality clashes, and inflated egos among African leaders have also slowed down African unity. Africa must go back to the basics and its indigenous heritage to achieve unity and the African Liberation Day is the platform to use in educating Africa. Making Africans aware of the value of this day will help them see the bigger picture and the goals of the freedom fighters so that unitedly Africa can forge a united front. Such unity will enhance the continent's ability to achieve political, social, and economic independence. 


How African Liberation Day Enhance Nation Building and Black Business

At the inception of the African Liberation Day, the founding fathers of this day, inkling Kwame Nkrumah envisioned a united nation. The goal was to establish the independence of their countries to make a stronger Africa. Nkrumah, for example, sought to express Ghana's independence and nation-building process through the issuance of national currency and national stamps, both having his picture head. Many other leaders followed up to establish the identity of their states as independent through similar methods. The independence of different African nations cherished by Africans in these nations promotes national building in various ways. There is an optimistic future with national building and production identities that create revenue for these nations. 

The celebration of African Liberation Day is an opportunity to remind the African population of the value of nation-building through the growth of African business. Neo-colonialism has been enhanced by the western world of commerce, where Africa has become the biggest emerging market for foreign goods. These goods majorly build western cultures and economies. ALD is a day to reflect on how to grow our African business establishments to grow our continent to greater economic independence. 

On May 25 every year, we remember the aspirations of Africa and the struggles that each member state has endured in the times past, and what Africa must do to achieve its goals. We want to support our African establishments by buying African gifts and wear African apparel in solidarity with our founding fathers and our heritage.


Buy Africa

Economic independence is the current African challenge to redefining its identity. ALD offers the opportunity to remind Africans of the need to support black businesses in Africa and beyond. We buy various African-designed gifts for our loved ones on this day and other days of the year to help promote the beautiful continent's independence and heritage. Today, African apparel, African prints on our favourite mugs, ornaments, and beauty products are there to gift ourselves and others to support African unity. We will reduce the racial wealth gap and empower black businesses for a better society. The local economies are strengthened as communities benefit from the revenue generated from the businesses. Furthermore, buying from people of African heritage will create jobs and improve the livelihood in African societies.



African Liberation Day was formed to promote justice, peace, and unity among the African States. The vision of the African leaders as they fought colonisers was a united, prosperous Africa. The goal has met various challenges and opposition from former colonisers who still engender neo-colonialism and imperialist ideas. It is up to Africa to rise and continue supporting the continent's growth, and the first step is to create awareness at the ALD every year. Take a look at our various product collections to help support and promote the beauty of our indigenous African cultures! 

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